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program overview
Pre-conference Workshop / Wednesday, May 19
1300 Understanding the China IP Landscape of 2010 ¨C a Roadmap for the Pharmaceutical Industry
1430 Coffee Break
1500 Winning Patent Litigation Strategies for China
1600 Panel Discussion: To Win or to Lose? ¨CLeveraging the Timing and Scope in the Filing Strategy to Gain
Best ROI on Intangible Assets
DAY ONE / Thursday, May 20
0800 Registration
0830 Welcome Address from the Organizing Committee

0845 Chairperson¡¯s Opening Remarks
0900 Basic Medicine System Meet with the Industry: Status Quo of Pharmaceutical Industry in the Reform
0930 Pharmaceutical Enterprises¡¯ Status and Prospect: Under the Reform Wave
1000 Unveiling the Procedure and Guidelines for New Drug Registration
1030 Coffee Break
1100 Quality Standards and Public Health - USP Perspective
1130 Developing Medicine with Self-owned Intellectual Property Rights: Reviewing the Status Quo of New
Drug R&D in China

1230 Luncheon

1400 Open Innovation in Diversified Healthcare Business
1430 Today¡¯s Merck: External Discovery and Preclinical Sciences
1500 Registration of Nonprescription Drugs in North America & Potential Influence on Nonprescription
Regulatory Trends in China
1530 Coffee Break
1600 Big Pharma¡¯s R&D in China: Current Status and Future Directions
1630 Risks and Challenges of a Local Pharmaceutical Company Facing the Reform: Strategy Adjustment
Issues
1700 Roche Partnering Asia: In Search of Innovation
1730 Panel Discussion: How Does Industry Players Collaborate in Vaccine R&D?

1800 Chairperson¡¯s Closing Remarks
1830 Cocktail Party
DAY TWO / Friday, May 21
0830 Registration
0850 Chairperson¡¯s Opening Remarks

0900 Delivering Success Together: Pharmaceutical R&D Partnering for Emerging Markets
0930 Filling Up the Gap between Drug Innovation and Production Line by Collaborating with Biotech
Companies
1000 Improving Pharma-CRO Efficiency Through Technology Enablement
1030 Coffee Break
1100 Big Pharma¡¯s Perspective: Capturing Emerging Opportunities through R&D Partnerships
1130 Development and Opportunities of Biotechnology in South East Asia
1200 Panel Discussion: Big Pharmas, CROs and Biotechs Benefit From Pharmaceutical Moving Up the Value
Chain

1230 Luncheon

1400 Pioneering Personalized Healthcare through Pharma Partnering: A Case Study in Companion
Diagnostic
1500 Setting up Biomarker and Translational Medicine Research Collaborations in China
1530 Coffee Break
1600 Building Clinical Development Centers in Pharmas and Academia for Global Clinical Trials
1630 Panel Discussion: Status, Prospect, and Challenges of Discovery and Preclinical CROs in China
1700 Panel Discussion: Finding the Value Proposition of Increasing Cooperations in Clinical R&D

1730 Chairperson¡¯s Closing Remarks
1800 End of the Conference
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